Growing and Establishing
Your Business with Costco
Founded in 2009, Nai’a Naturals provides companies a smoother, predictable, and more successful way to access the wholesale club channel. Our team has deep experience selling to Costco Wholesale and has been highly successful for our suppliers. Nai’a Naturals focuses on organic, all natural, and other enjoyable food products and is proud to be making a significant impact in the companies we represent.
Our Expertise

PACKAGING & ARTWORK
Don’t underestimate the value of great artwork and the right packaging. Take a walk down any Costco aisle and notice how many get it right and how many get it wrong. There are few things worse than winning the business only to have it fail on the shelf over something within your control to prevent. We are going to challenge you on your artwork and your packaging because we don’t just want to sell your item - we want it to succeed once it’s on the shelf!



PRICING & PROGRAM
Pack size. Freight. Margins. Marketing. Order size. Supply chain. Numerous factors impact your pricing, and it’s important you cover all the bases while still being competitive. Want an easier way? We have this down pat - let’s review your pricing model in detail and build a program together that secures the results you deserve.

MARKETING STRATEGIES
Many items need marketing support at Costco. Demos, end caps, temporary price reductions, and other promotional activities will have a significant impact on the long term success of your item. We will discuss these options with you, help you build your pricing accordingly, and even accurately manage your spending for you.



SALES EXECUTION
Effectively covering Costco’s USA and International regions requires a team with robust experience, extensive Costco relationships, and a well-developed process to ensure you're well positioned to win the business. Let’s talk about your specific Costco goals, and together we’ll map out a unique plan that enables you to capitalize on all available opportunities.

LOGISTICS & Supply Chain
Managing deliveries, off-site inventory, and various other Costco needs can be time consuming tasks. Let our in-house team carry some of the burden for you. From working directly with Costco’s ICSs, supporting your freight partners, and assisting you with any and all delivery and inventory situations that arise, our team can assist and guide you through it all.


Richard
Founder and
Managing Director
Richard is a trusted food industry expert with more than 35 years of experience, specializing in organic, natural, and seafood products. He holds an MBA in Marketing and Entrepreneurship from the University of Washington and has spent the past two+ decades helping leading brands grow and succeed at Costco. Richard is a proven partner for suppliers looking to scale in the club channel.

Ryan
Founder and
Managing Director
Over the past 25+ years, Ryan has guided more than 400 companies to success at Costco, selling hundreds of products in the process. His deep expertise and proven track record make him a trusted partner for brands seeking lasting impact in this highly competitive channel.

temple
National Sales Director
Temple is a passionate, strategic thinker who has a true passion for Costco. Over the past 15 years, she has guided hundreds of companies through the Costco sales process and has a proven track record of identifying new opportunities, developing winning strategies and helping vendors succeed. With a true passion of matching the needs and wants of the consumer with quality products, her guidance is one of a kind.

Phil
National Sales Director
With extensive sales experience in the food industry, Phil has 30+ years of selling into wholesale club and other major retailers. He has a long track record of successful strategic planning and solid execution in multiple channels. Phil knows how to get these things done and is a treasure trove of industry knowledge.

Joanne
National Sales Director
Joanne has enjoyed 28+ years selling amazing products directly to Costco Wholesale Buyers globally. Over her career, she has led her teams to achieve >$200M sales by creating cooperative learning environments that encourage personal and professional growth

Keith
National sales director
Keith is a versatile, resourceful and strategic Consumer Packaged Goods (CPG) sales executive with a proven track record of building and energizing brands. He has previously worked on the vendor side and has a history of exceeding sales goals while overcoming hurdles that may arise.

DANA
National sales director
Dana has been in sales of one form or another for 49 years, and specializing in Costco for 38 of them! He has sold items in virtually every category, and all classes of grocery trade in the US and Canada, ultimately choosing to specialize in and become fully involved with Costco Wholesale, at the regional as well as corporate/Kirkland Signature level.

Lynda
Marketing & Project Lead
Lynda’s career has taken her through retail, events, and marketing, and eventually into working directly with Costco as a vendor. About 10 years ago, she shifted into the Costco brokerage world, where she’s been supporting sales teams ever since. From creating presentations and handling admin work to keeping things organized and running smoothly, Lynda brings energy, attention to detail, and a positive attitude to everything she does.

MELISSA
ACCOUNT MANAGER
Melissa works with vendors to provide guidance throughout the entire sales process while managing communication and logistics from top to bottom. She brings a positive attitude, attention to detail and years of experience from ADW/Acosta

KELLEY
ACCOUNT MANAGER
Kelley manages vendor communication, logistics, demos and inventory needs. Kelley previously worked at Anderson Chamberlin for 4.5 years where she developed her expertise in the industry.

sara
ACCOUNT MANAGER
After managing a small, farm to table butcher shop/grocery store for two years, I moved to the brokerage industry. I worked at ADW/Acosta for 6 years and then Brackett Imports for almost 7 years, managing vendor communications, logistics, and accruals.

Natalie
HR Manager
With an extensive background in Human Resources and Project Management, Natalie is an avid multitasker and planner that loves helping people and companies succeed.
Let's Connect
With dedicated sales professionals throughout the country, we’re available and ready to discuss your product needs. Shoot us an email to see if we can be of assistance, we’d love to speak with you.